SEO & PPC Services
Strengthening Overall Performance
Your business wins with paid ads, but when SEO and PPC services are aligned, costs can drop, conversions can rise, and growth compounds.
SEO isn’t just about ranking; it’s about making every marketing dollar more efficient by improving your site and the content you present to your key audiences.
Why Pair SEO with Paid Ads?
SEO isn’t just about ranking; it’s about making every marketing dollar more efficient by improving your site and the content you present to your key audiences.
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Appear in both paid and organic spots to build authority and capture the clicks competitors miss.
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Strong SEO improves Quality Score, lowering Google Ad costs
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PPC data fuels SEO targeting while SEO uncovers long-tail keyword opportunities to broaden your traffic and lead volume
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Consistent messaging across SEO site content and paid ads leads to higher trust and more customers
Our Approach to SEO & PPC Integrations
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Unified Keyword Planning
We prioritize high-intent keywords across both channels to drive better results.
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Conversion-Focused Content
Our SEO pages are built for users first, designed to increase engagement rate and drive conversions.
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Full-Funnel Coverage
SEO helps identify opportunities for top- and mid-funnel queries while Paid Ads continues to drive home bottom-of-funnel leads. All are needed throughout the user journey.
What to Expect Working with an
SEO & Google Ads Agency
Lytero isn’t just a paid media agency anymore; we’re an SEO and Google Ads agency that unifies both channels into one holistic strategy.
See if SEO is a good fit for your business!
By integrating SEO and PPC, we help you:
Reduce wasted ad spend
Improve ROI with smarter targeting
Scale growth with sustainable traffic and qualified conversions
“Zach covered everything thoroughly and answered all my questions with patience and clarity. I appreciated his professionalism, knowledge, and the way he made complex concepts easy to understand. If you're looking for someone to help with Google Ads, Zach is your guy. He exceeded my expectations, and I'm extremely satisfied with the results.”
— BRANDON R., LYTERO CLIENT
